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DENTAL MARKETING MEDIA/ARTICLES |
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Social Media - Why all the hype? TPD Winter 2011 By Howie Horrocks and Mark Dilatush Surefire Ways to Get In Your Own Way (Rev. 2) TPD Spring 2010 By Howie Horrocks and Mark Dilatush Mobile Websites TPD Summer 2010 By Howie Horrocks and Mark Dilatush Sure Fire Ways To Get Your Own Way TPDS Spring 2010 By William Howard Horrocks and Mark Dilatush |
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Promoting Your Dental Practice When The
Economy Slows The Profitable Dentist By Howie Horrocks and Mark Dilatush |
Offer - Schmoffer! TPD Fall 2010 By Howie Horrocks and Mark Dilatush |
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Quality New Patients Hello! Is Anyone Out There? Contemporary Esthetics and Restorative Practice By William Howard Horrocks and Mark Dilatush |
Feeling Uncertain? TPD August By Howie Horrocks and Mark Dilatush |
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Ask Them What They Want Tell Them They Can Get It from You DentalTown Magazine By William Howard Horrocks |
Quality New Patients – Hello! Is Anyone Out There? CERP 08 By William Howard Horrocks and Mark Dilatush |
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Effectively Marketing/Promoting a Dental
Practice - from a CPA's point of view By Mark Dilatush |
DentalTown February 2010 Promoting my practice – What do I do now? by Howie Horrocks and Mark Dilatush |
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Customer Lifetime Value Analysis for
Dental Patients By Allen Etherton, Eddie Facey, Ron Many and Michelle Weetman |
10 Proven, Powerful & Simple Steps to
Attract More Fee-For-Service Patients Dental Products Report By William M. Dorfman, DDS, and William Horrocks |
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Destroy those common marketing myths Marketing your practice should come first and forget about reduced-rate coupon advertising! By Rodger 'Rod' Kurthy, DMD & Howie Horrocks |
How I Made Every Mistake In the Book and
How You Can Avoid Doing the Same The Richards Report By William Howard Horrocks |
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Buddy, Can You Spare a Patient? By Thomas Giacobbi, DDS |
A Display Advertisement Critique! "The Advertising Dentist" By Chris Kammer, DDS |
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How to Write a Really Boring Yellow
Pages Ad that Nobody Will Notice and Will Get No Results
Whatsoever Dental Economics By William Howard Horrocks |
Your Patient's Stories Can Get You More
Patients! DentalTown Magazine By William Howard Horrocks |
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Madow vs. Horrocks Which new patient marketing works better - 'smart bomb'or 'carpet bomb' |
The Art of Treatment for the 21st
Century By Dr. Julian Holmes |
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Dental Advertising Agency Names Advisory
Board and President Dental Town & Dentistry Today |
Creating THE NEW DENTISTRY DentalTown Magazine By William Howard Horrocks |
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10 Ways to Attract More Fee-for-Service
Patients The Independent Dentist By William Howard Horrocks |
'Unlimited New Patients', and 'More
Unlimited New Patients' By Dr. Julian Holmes, BA SocSci, BDS |
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Trade Secrets of Corporate Marketing
Gurus The Richard's Report By William Howard Horrocks |
Common Marketing Problems DentalTown Magazine By William Howard Horrocks |
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How to Create a Yellow Pages Ad That
Will Actually Cause People to Call! DentalTown Magazine By William Howard Horrocks |
Marketing Technology Dental Town Magazine By William Howard Horrocks |
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Why People Buy: And Why "Old" Patients
are Better Than New Ones DentalTown Magazine By William Howard Horrocks |
Using the Media to Your Advantage DentalTown Magazine By William Howard Horrocks |
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Want New Patients? DentalTown Magazine By William Howard Horrocks |
New Patient Marketing: More on The Media DentalTown Magazine By William Howard Horrocks |
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Book Review: Unlimited New Patients The Farran Report |