#117: Insurance Participation – Hopeless to Happy

Join Howie Horrocks and Mark Dilatush of New Patients, Inc., as they discuss dental insurance participation, the pros and cons, and how to make it work for your dental practice.

Podcast Highlights:

  • When insurance companies cut reimbursements, should you take it or leave it?
  • Transitioning away from insurance dependence.
  • Not feeling cornered or helpless—there is hope.
  • How to fight back and take action.
  • Finding patients who value you and your team more than an insurance plan.
  • Using Membership Plans to ease the transition.
  • How long does it take?
  • Unifying and motivating your team for success.
  • Preparing, executing, and budgeting for a marketing plan as a way to replace insurance-dependent patients.
  • Calculating how many new patients you need to replace insurance patients.
  • Consciously targeting higher-quality new patients.


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