Is This Hard to Do?
No. To put it into perspective, NPI charges our SEO clients a very small monthly premium to set up and manage their social media. Exploiting social media for this benefit does not require a class, a course, a book, or a seminar.
As a dentist, you just want the benefit without the overhead of learning everything yourself. That’s why the vast majority of our SEO clients have us build and manage their social media presence.
Social Media as a Practice Management Tool
Imagine it is noon on a workday and your 2:30 patient cancels their one-hour appointment. If you have Facebook & Twitter followers, you can give them a quick note to call if they would like to take that 2:30 opening! That would be a very efficient way to reach out, not only to those who are connected directly to your social media account – but you would be reaching out to everyone connected to them as well!